About Us

Our Vision & Mission

About Us

Our Vision & Mission

About Us

Welcome to Sports Lifestyle Centre

Sports Lifestyle Initiatives Pte Ltd (“SLI”) is an established and leading swim school since 2005 with more than 1,000 students.

We specialize in providing group and private swimming lessons to children, adults and disability training at Sports Lifestyle Centre and Arena Country Club. We are also the exclusive swimming provider to a number of preschools and International School.

About UsWelcome to Sports Lifesyle Centre

Sports Lifestyle Initiatives Pte Ltd (“SLI”) is an established and leading swim school since 2005 with more than 1,000 students.

We specialize in providing group and private swimming lessons to children, adults and disability training at Sports Lifestyle Centre and Arena Country Club. We are also the exclusive swimming provider to a number of preschools and International School.

Years of Experience

Happy Customers

Students Coached

Years of Experience

Happy Customers

Students Coached

Goals

Our Vision & Mission

Product Mission

Our Product Mission is to initiate and provide the best Integrated Learning Process for children and adults, with emphasis on passion, integrity, excellence and quality.

Coporate Vision

Our Corporate Vision is to be the Premier Swimming and Sports Training School in Singapore and the region that facilitates and adopts the best approach towards “Sports & Excellency”.

Social Mission

Our Social Mission is to operate the Company with a strong social responsibility and improving the quality of life of our customers, coaches and staff.  We are passionate about impacting society through our programmes.

Goals

Our Vision & Mission

Product Mission

Our Product Mission is to initiate and provide the best Integrated Learning Process for children and adults, with emphasis on passion, integrity, excellence and quality.

Coporate Vision

Our Corporate Vision is to be the Premier Swimming and Sports Training School in Singapore and the region that facilitates and adopts the best approach towards “Sports & Excellency”.

Social Mission

Our Social Mission is to operate the Company with a strong social responsibility and improving the quality of life of our customers, coaches and staff.  We are passionate about impacting society through our programmes.

MilestonesOur Journey

2005

Incorporation of Sports Lifestyle Initiatives Pte Ltd Commenced swimming classes at Arena Country Club

2007

Commenced swimming classes at Admiral Country Club

2010

Secured the management of Bukit Merah Swimming Complex and renamed it to Sports Lifestyle Centre

2012

Secured the Exclusive Licensing Rights for Sportybots – Australia’s Leading Multi-sport program for Asia.

2016

Sportybots Asia Pte Ltd acquired the IP rights and Sportybots worldwide rights with the exception of Australia and renamed as Sportybots International Pte Ltd

2019

Formation of SLI Sports Academy. Set up Indoor Gym facilities for the residents and corporate communities in Bukit Merah. Secured Exclusive Franchisee for SportAnalytik from Czech Republic in Singapore and Partnership for Asia.

2020

Formation of Sporty Hearts Holding Pte Ltd with 100% ownership of all the subsidiaries.

2021

Secured Exclusive Franchisee for Profutbol Analytics from Czech Republic in Singapore and Partnership for Asia.

2023

Formation of Fitness Centre at Sports Lifestyle Centre

MilestonesOur Journey

2005

Incorporation of Sports Lifestyle Initiatives Pte Ltd Commenced swimming classes at Arena Country Club

2007

Commenced swimming classes at Admiral Country Club

2010

Secured the management of Bukit Merah Swimming Complex and renamed it to Sports Lifestyle Centre

2012

Secured the Exclusive Licensing Rights for Sportybots – Australia’s Leading Multi-sport program for Asia.

2016

Sportybots Asia Pte Ltd acquired the IP rights and Sportybots worldwide rights with the exception of Australia and renamed as Sportybots International Pte Ltd

2019

Formation of SLI Sports Academy. Set up Indoor Gym facilities for the residents and corporate communities in Bukit Merah. Secured Exclusive Franchisee for SportAnalytik from Czech Republic in Singapore and Partnership for Asia.

2020

Formation of Sporty Hearts Holding Pte Ltd with 100% ownership of all the subsidiaries.

2021

Secured Exclusive Franchisee for Profutbol Analytics from Czech Republic in Singapore and Partnership for Asia.

2023

Formation of Fitness Centre at Sports Lifestyle Centre

Contact Us

For any inquiries, kindly contact us at +65 6100 0754 or fill up the contact form below.

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Contact Us

For any inquiries, kindly contact us at +65 6100 0754 or fill up the contact form below.

1 + 13 =